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FASHION MEETS FLOWER

Imagine a world where color reigns supreme and bright outlooks prevail. Where the grass is always greenest and a good time is the bottom line. Where fashion is about fun rather than status, where subversiveness is prized over self-seriousness, and where the pursuit of delight is the main goal.


Sound good? We think so too. So, we created Edie Parker and Flower by Edie Parker, woman-owned lifestyle brands that are united in their love of fashion, flower, and fun.

Meet Brett

Brett Heyman, Edie Parker’s fearless Founder and Creative Director, is a decent folk guitarist and finds every excuse to go antiquing. She is a collector of vintage bags, vintage jewelry, vintage furniture and compliments. She loves bold color, good jeans, and New York City — where she lives with her husband and three kiddos. The brand is named after her daughter, Edie Parker Heyman.

Visit the boutique

Come see us in person!

Conceived as a line of clutches, the brand now offers bags in a range of sizes, materials and fabrications, as well as jewelry and a growing home collection. Launched in 2012, the Edie Parker Bespoke program allows customers to personalize their bags and home items.

The line is carried in over 100 outlets worldwide including Moda Operandi, Neiman Marcus, Bergdorf Goodman and Saks Fifth Avenue.

21 Bond St
New York, NY 10012
646-757-8169

Store Hours
Tues-Sat, 11am - 7pm
Sun, 12pm - 6pm
Closed Monday

Our Story

FASHION MEETS FLOWER

Imagine a world where color reigns supreme and bright outlooks prevail. Where the grass is always greenest and a good time is the bottom line. Where fashion is about fun rather than status, where subversiveness is prized over self-seriousness, and where the pursuit of delight is the main goal.


Sound good? We think so too. So, we created Edie Parker and Flower by Edie Parker, woman-owned lifestyle brands that are united in their love of fashion, flower, and fun.

Meet Brett

Meet Brett

Brett Heyman, Edie Parker’s fearless Founder and Creative Director, is a decent folk guitarist and finds every excuse to go antiquing. She is a collector of vintage bags, vintage jewelry, vintage furniture and compliments. She loves bold color, good jeans, and New York City — where she lives with her husband and three kiddos. The brand is named after her daughter, Edie Parker Heyman.

Visit us

Visit the boutique

Come see us in person!

Conceived as a line of clutches, the brand now offers bags in a range of sizes, materials and fabrications, as well as jewelry and a growing home collection. Launched in 2012, the Edie Parker Bespoke program allows customers to personalize their bags and home items.

The line is carried in over 100 outlets worldwide including Moda Operandi, Neiman Marcus, Bergdorf Goodman and Saks Fifth Avenue.

21 Bond St
New York, NY 10012
646-757-8169

Store Hours
Tues-Sat, 11am - 7pm
Sun, 12pm - 6pm
Closed Monday

for a good time follow

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